Ok, what’s with this needing deodorant/anti-perspirant that lasts for 72 hours? What happened to washing yourself every day? I know, I know, a bit random, but seriously, I stood at my local Waitrose – as you do on any given hour after work – thinking to myself, right, I need a stick of deo, where’s my favourite brand? I hasten to add there are other supermarkets that sell the same product.
Not once did I think, ooooohhhhh, let me seek out a stick that means I can save water and be kind to the world and, hooray not wash for 3 days. Because as is common knowledge there is nothing better than not washing your body, and staying stinky for as long as possible.
I don’t get it. I wonder what Dove deodorant product developers had in mind and, or, how it came about. Was it over a bar snack? Or humble toasty cheese and a cuppa, one bright and shiny morning, when the lightbulb literally blew up as the concept of flogging a product that lasts 72 hours came up? And more so, did said developers chuckle over a bag of Maltesers, knowing that despite the gigantic time frame between usage, every user on the planet would be washing it off daily anyway?
Plus, they already had a version that lasts 48hrs, and I swear there was a 24hr one too.
Alright, let me not be so cynical. There obviously must be a group of people who really need these. Ummm . . . hmmm . . . let me think about that for a minute longer . . . yep, think I need another minute . . . nope, still not coming up with any ideas . . .
Half an hour later, egg and chips washed down with a glass of wine, still not getting it.
Dove, if you’re around, let me know what’s going on here, please